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	<title type="text">Edward Vega | Vox</title>
	<subtitle type="text">Our world has too much noise and too little context. Vox helps you understand what matters.</subtitle>

	<updated>2024-12-18T21:54:05+00:00</updated>

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		<entry>
			
			<author>
				<name>Edward Vega</name>
			</author>
			
			<title type="html"><![CDATA[Why your favorite movies fake their locations]]></title>
			<link rel="alternate" type="text/html" href="https://www.vox.com/videos/391558/why-your-favorite-movies-fake-their-locations" />
			<id>https://www.vox.com/?p=391558</id>
			<updated>2024-12-18T16:54:05-05:00</updated>
			<published>2024-12-18T12:15:36-05:00</published>
			<category scheme="https://www.vox.com" term="Culture" /><category scheme="https://www.vox.com" term="Life" /><category scheme="https://www.vox.com" term="Travel" /><category scheme="https://www.vox.com" term="Video" />
							<summary type="html"><![CDATA[This video is presented by Destination Vancouver. Our sponsor has no editorial influence over how we report our stories, but their support makes videos like these possible. Movie magic is what makes our favorite films so good: actors flawlessly inhabiting the personalities of totally made-up characters, visual effects transforming a green screen to an otherworldly [&#8230;]]]></summary>
			
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<img alt="" data-caption="" data-portal-copyright="" data-has-syndication-rights="1" src="https://platform.vox.com/wp-content/uploads/sites/2/2024/12/VDC_MOV_005_vancouver_movies_thumb-syn.jpg?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
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<p class="has-text-align-none"><em>This video is presented by Destination Vancouver. Our sponsor has no editorial influence over how we report our stories, but their support makes videos like these possible.</em></p>

<p class="has-text-align-none">Movie magic is what makes our favorite films so good: actors flawlessly inhabiting the personalities of totally made-up characters, visual effects transforming a green screen to an otherworldly setting, musical scores making us feel every emotion under the sun. But there’s another kind of magic we don’t talk about as much: one physical location masquerading as another. And it happens all the time.</p>

<p class="has-text-align-none">When filmmakers are trying to make a movie, deciding where to shoot isn’t as straightforward as choosing the location described in the script. They need to find a place with cooperative weather, a few landscapes to choose from, a big enough workforce, and —&nbsp;perhaps most importantly —&nbsp;one that fits their budget.&nbsp;</p>

<p class="has-text-align-none">All these factors mean that locations with downtowns, country landscapes, mountain ranges, and water features within a drivable distance are highly sought after, especially when they also have good tax credits. While Hollywood might be the legendary film capital of the world, places like Vancouver are becoming more and more popular thanks to the flexible landscapes and tax breaks.&nbsp;</p>

<p class="has-text-align-none">This is especially true for holiday movies —&nbsp;many of which are filmed in Canada. In this video, we talk to a prolific Christmas movie producer — who has worked on films like the 2024 Netflix hit <em>Hot Frosty</em> — about shooting movies in Canada.</p>
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									</content>
			
					</entry>
			<entry>
			
			<author>
				<name>Edward Vega</name>
			</author>
			
			<title type="html"><![CDATA[The real reason cheese is yellow]]></title>
			<link rel="alternate" type="text/html" href="https://www.vox.com/videos/376628/why-is-cheese-yellow" />
			<id>https://www.vox.com/?p=376628</id>
			<updated>2024-10-08T11:52:13-04:00</updated>
			<published>2024-10-08T11:05:00-04:00</published>
			<category scheme="https://www.vox.com" term="Culture" /><category scheme="https://www.vox.com" term="Food" /><category scheme="https://www.vox.com" term="Video" />
							<summary type="html"><![CDATA[While making a grilled cheese the other day, a question popped into my mind: Why is cheese often yellow even though milk is white? Of course, this isn’t entirely true across the (cheese) board — cheese comes in a remarkable range of colors, from pale white to deep yellow-orange. Take cheddar, for instance — it [&#8230;]]]></summary>
			
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<img alt="Two photos side by side. Left: a carton of milk being poured into a glass, labeled WHITE. Right: a hamburger on the grill topped with a square of yellow cheese, labeled YELLOW?" data-caption="" data-portal-copyright="" data-has-syndication-rights="1" src="https://platform.vox.com/wp-content/uploads/sites/2/2024/10/the-real-reason-cheese-is-yellow.jpg?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
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<p class="has-text-align-none">While making a grilled cheese the other day, a question popped into my mind: Why is cheese often yellow even though milk is white?</p>

<p class="has-text-align-none">Of course, this isn’t entirely true across the (cheese) board — cheese comes in a remarkable range of colors, from pale white to deep yellow-orange. Take cheddar, for instance — it can be found in both shades. So which color is the “real” cheese?</p>

<p class="has-text-align-none">To unravel this mystery, I sat down with Paul Kindstedt, former president of the American Dairy Science Association and a professor emeritus at the University of Vermont. Our conversation spanned over an hour, delving into the fascinating history of cheese, its evolving colors, and the marketing influences that have shaped our perceptions.&nbsp;</p>

<p class="has-text-align-none">In the latest Vox video, we dive into it all, shedding light on the surprising connections between color, culture, and the art of cheesemaking — all in less than seven minutes.</p>
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									</content>
			
					</entry>
			<entry>
			
			<author>
				<name>Coleman Lowndes</name>
			</author>
			
			<author>
				<name>Laura Bult</name>
			</author>
			
			<author>
				<name>Edward Vega</name>
			</author>
			
			<title type="html"><![CDATA[Kamala Harris, explained in 7 moments]]></title>
			<link rel="alternate" type="text/html" href="https://www.vox.com/videos/366577/kamala-harris-explained-president-7-moments" />
			<id>https://www.vox.com/?p=366577</id>
			<updated>2024-08-30T13:06:26-04:00</updated>
			<published>2024-08-12T12:35:45-04:00</published>
			<category scheme="https://www.vox.com" term="2024 Elections" /><category scheme="https://www.vox.com" term="Kamala Harris" /><category scheme="https://www.vox.com" term="Politics" /><category scheme="https://www.vox.com" term="Video" />
							<summary type="html"><![CDATA[Vice President Kamala Harris is potentially on the verge of becoming one of the most powerful people on Earth. At the same time, in part because her rapid ascent to the Democratic presidential nomination didn’t involve the sustained public attention of a long presidential primary, she’s more of a cipher to many Americans than major [&#8230;]]]></summary>
			
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<img alt="A still photo of Kamala Harris at a podium in a light blue suit, with the words “Kamala Harris, explained” superimposed over her and a collage of images of her speaking behind her." data-caption="" data-portal-copyright="Vox Video" data-has-syndication-rights="1" src="https://platform.vox.com/wp-content/uploads/sites/2/2024/08/VDC_XEP_070_kamala_harris_explained_thumb-SYN.jpg?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
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<p class="has-text-align-none">Vice President Kamala Harris is potentially on the verge of becoming one of the most powerful people on Earth. At the same time, in part because her rapid ascent to the Democratic presidential nomination didn’t involve the sustained public attention of a long presidential primary, she’s more of a cipher to many Americans than major party presidential nominees typically are. So who is Kamala Harris? In this video, we hand that story over to four reporters who have covered her at different points in her career. <br><br>Kamala Harris first entered public life as the elected district attorney of San Francisco. She tried to distinguish herself from her predecessor, known for taking a progressive approach to crime, by calling herself “smart on crime.” She spoke more clinically and quantitatively than ideologically; she talked about numbers, not ideas or politics. That continued in her next role as California’s attorney general, in which she was often hard to pin down ideologically and reluctant to take political stances. But that role also made her a household name in California, and after six years as attorney general, she won the state’s US Senate race.</p>

<p class="has-text-align-none"></p>

<iframe frameborder="0" height="200" src="https://playlist.megaphone.fm/?e=VMP9950334571" width="100%"></iframe>

<p class="has-text-align-none"> <br>Harris quickly became a well-known senator, but not for speeches or policy. Instead she found fame as the Democratic Party’s chief cross-examiner in the Senate, grilling Trump administration officials in confrontations that excited Democratic voters and sparked a movement for her to run for president in 2020. However, the Democratic Party had by that point become more ideologically progressive, and her record of being “smart on crime” no longer played as well with those voters. She struggled to find a political lane in the Democratic primary, and her run was short-lived. But when Democrats ultimately chose Joe Biden as their nominee, Biden vowed to pick a woman as his running mate. And after a summer in which the death of George Floyd and the massive ensuing protests sparked a national reckoning around race, Harris rose to the top of his list. <br><br>As vice president, Harris struggled to find a role in the administration. Biden tasked her with an unenviable job: solving the “root causes” of undocumented immigration to the US. It was neither her area of expertise nor her ideological strong suit, and after a disastrous TV interview, she retreated from public view. But after the US Supreme Court overturned the federal right to abortion, things started to change. Harris had an expertise and authority on reproductive rights that Biden lacked, and she became the administration’s spokesperson on the topic, finding her voice and footing in public life again. <br><br>In July 2024, an unpopular and visibly aged President Joe Biden withdrew from his reelection campaign, endorsing Kamala Harris as his successor. Lively and articulate by comparison, Harris quickly captured the enthusiasm of the Democratic Party, gaining momentum in the race against former President Donald Trump. Her continued success will depend on whether she can grow into the role of a galvanizing, inspirational political figure that she’s struggled to fill in the past.<br><br>You can find this video and all of <a href="https://www.youtube.com/channel/UCLXo7UDZvByw2ixzpQCufnA"><strong>Vox’s videos on YouTube</strong></a>.</p>
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									</content>
			
					</entry>
			<entry>
			
			<author>
				<name>Edward Vega</name>
			</author>
			
			<title type="html"><![CDATA[Why “pop-up” restaurants are everywhere now]]></title>
			<link rel="alternate" type="text/html" href="https://www.vox.com/videos/364988/pop-up-restaurants-covid-success" />
			<id>https://www.vox.com/?p=364988</id>
			<updated>2024-08-05T11:42:07-04:00</updated>
			<published>2024-08-05T11:45:00-04:00</published>
			<category scheme="https://www.vox.com" term="Culture" /><category scheme="https://www.vox.com" term="Food" /><category scheme="https://www.vox.com" term="Video" /><category scheme="https://www.vox.com" term="Vox Guide to Entrepreneurship" />
							<summary type="html"><![CDATA[This video is presented by Verizon Business. Verizon Business has no editorial influence on our videos, but their support makes videos like these possible. From 2021 to 2022, one specific type of restaurant grew 105 percent in the US: pop-ups, or temporary restaurants. From 2022 to 2023 there were 155 percent more pop-ups. If you’re [&#8230;]]]></summary>
			
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<img alt="" data-caption="" data-portal-copyright="" data-has-syndication-rights="1" src="https://platform.vox.com/wp-content/uploads/sites/2/2024/08/VDC_POP_103_THUMB_SYN.jpg?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
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<p class="has-text-align-none">This video is presented by Verizon Business. Verizon Business has no editorial influence on our videos, but their support makes videos like these possible.</p>

<p class="has-text-align-none">From <a href="https://data.yelp.com/state-of-the-restaurant-industry-2023.html">2021 to 2022</a>, one specific type of restaurant grew 105 percent in the US: pop-ups, or temporary restaurants. From <a href="https://data.yelp.com/state-of-the-restaurant-industry-2024.html#:~:text=Yelp%20data%20reveals%20that%20the,the%20growth%20reported%20last%20year.">2022 to 2023</a> there were 155 percent more pop-ups. If you’re a foodie in a US city, it’s made the diversity of food you can get today higher than ever before. Why are so many chefs deciding to “pop up” all of a sudden?</p>

<p class="has-text-align-none">To find out, we talked to the owners of two New York City pop-ups to get their stories. For chef Jorge Aguilar and Amanda Rosa, co-owners of the breakfast taco pop-up Border Town, their story starts during the pandemic. They were unemployed, and instead of trying to rent a space and open a brick-and-mortar restaurant, they started working in temporary locations, marketing themselves via Instagram. Eric Huang, chef and owner of Pecking House, a Sichuan-style fried chicken pandemic pop-up that became a brick-and-mortar restaurant, told us a similar story.</p>

<p class="has-text-align-none">So how did these restaurateurs pivot during difficult times to ultimately find success?</p>
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									</content>
			
					</entry>
			<entry>
			
			<author>
				<name>Edward Vega</name>
			</author>
			
			<title type="html"><![CDATA[Are headphones destroying our hearing?]]></title>
			<link rel="alternate" type="text/html" href="https://www.vox.com/even-better/356671/are-headphones-destroying-our-hearing" />
			<id>https://www.vox.com/?p=356671</id>
			<updated>2024-06-25T10:37:09-04:00</updated>
			<published>2024-06-25T10:40:00-04:00</published>
			<category scheme="https://www.vox.com" term="Even Better" /><category scheme="https://www.vox.com" term="Life" /><category scheme="https://www.vox.com" term="Video" />
							<summary type="html"><![CDATA[I wear headphones every day. And if I’m at work, I have those bad boys on for nearly 8 hours straight. In a perfect world, I’m listening at a reasonable volume, but in reality, it’s hard to know if that’s true. So when does loud become too loud? The answer is: It’s really hard to [&#8230;]]]></summary>
			
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<img alt="" data-caption="" data-portal-copyright="" data-has-syndication-rights="1" src="https://platform.vox.com/wp-content/uploads/sites/2/2024/06/VDC_XEC_042_ANC_THUMB_SYN.jpg?quality=90&#038;strip=all&#038;crop=0,0,100,100" />
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<p class="has-text-align-none">I wear headphones every day. And if I’m at work, I have those bad boys on for nearly 8 hours straight. In a perfect world, I’m listening at a reasonable volume, but in reality, it’s hard to know if that’s true. So when does loud become too loud?</p>

<p class="has-text-align-none">The answer is: It’s really hard to tell. </p>

<p class="has-text-align-none"><a href="https://www.who.int/news-room/fact-sheets/detail/deafness-and-hearing-loss#:~:text=Key%20facts,due%20to%20unsafe%20listening%20practices">According to the WHO</a>, over a billion young adults are at risk of permanent, avoidable hearing loss due to unsafe listening practices.&nbsp;</p>

<p class="has-text-align-none">While that sounds like a bunch of old people trying to stop us young people from listening to our rock &#8216;n&#8217; roll the way we like it, it’s a scary statistic. It’s even scarier when you know that hearing loss is almost always permanent. So what’s the best way to listen with headphones and not lose hearing? And how can noise cancellation help us out?</p>

<p class="has-text-align-none">Check out Vox videos’ latest to find out! And after that, head over to <a href="https://www.theverge.com/23729051/ios-android-samsung-phone-volume-limits-how-to">the Verge to see how to limit your phone volume to a certain decibel threshold</a>.</p>

<p class="has-text-align-none"><em>This video is presented by BetterHelp. Head to http://betterhelp.com/voxvideo for 10% off your first month. BetterHelp doesn’t have a say in our editorial decisions, but it makes videos like this possible.</em></p>
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									</content>
			
					</entry>
			<entry>
			
			<author>
				<name>Edward Vega</name>
			</author>
			
			<title type="html"><![CDATA[How screens actually affect your sleep]]></title>
			<link rel="alternate" type="text/html" href="https://www.vox.com/videos/2024/5/20/24158516/better-way-phone-night-sleep-screen-light" />
			<id>https://www.vox.com/videos/2024/5/20/24158516/better-way-phone-night-sleep-screen-light</id>
			<updated>2024-05-20T14:03:36-04:00</updated>
			<published>2024-05-20T14:10:00-04:00</published>
			<category scheme="https://www.vox.com" term="Even Better" /><category scheme="https://www.vox.com" term="Life" /><category scheme="https://www.vox.com" term="Video" />
							<summary type="html"><![CDATA[We&#8217;ve all heard that using our phones before bed is bad for us,&#160; but do we actually know why?&#160; One of the most commonly cited reasons is that our phone&#8217;s blue light is disrupting our ability to fall asleep &#8212; but study after study has shown that just changing the color of light, or turning [&#8230;]]]></summary>
			
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						<p>We&rsquo;ve all heard that using our phones before bed is bad for us,&nbsp; but do we actually know why?&nbsp;</p>

<p>One of the most commonly cited reasons is that our phone&rsquo;s <a href="https://www.vox.com/2015/11/2/9658952/blue-light-app">blue light</a> is disrupting our ability to fall asleep &mdash; but <a href="https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6561503/">study</a> after <a href="https://pubmed.ncbi.nlm.nih.gov/33867308/">study</a> has shown that just changing the color of light, or turning on night mode or night shift, isn&rsquo;t enough to counteract the effects of our screens. The truth is that color temperature is just one aspect of how our phone light is stimulating our brains. Sleep science suggests that the key to getting good rest is much more complex.</p>

<p>So if using night mode on our phones is not the only solution, and we know we&rsquo;re likely going to keep scrolling before bed, is there a better way to use our phone at night, without disrupting our sleep?</p>

<p>To find out more, check out Vox Video&rsquo;s latest.<br><em>This video is presented by Brilliant. Head to&nbsp;</em><a href="https://brilliant.org/vox/"><em>https://brilliant.org/vox/</em></a><em>&nbsp;for a 30-day free trial and 20% off your annual subscription. Brilliant doesn&rsquo;t have a say in our editorial decisions, but they make videos like this possible.</em></p>
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									</content>
			
					</entry>
			<entry>
			
			<author>
				<name>Edward Vega</name>
			</author>
			
			<title type="html"><![CDATA[Streaming got expensive. Now what?]]></title>
			<link rel="alternate" type="text/html" href="https://www.vox.com/videos/24122040/streaming-expensive-now-what" />
			<id>https://www.vox.com/videos/24122040/streaming-expensive-now-what</id>
			<updated>2024-04-30T17:41:23-04:00</updated>
			<published>2024-04-05T11:25:18-04:00</published>
			<category scheme="https://www.vox.com" term="Even Better" /><category scheme="https://www.vox.com" term="Life" /><category scheme="https://www.vox.com" term="Video" />
							<summary type="html"><![CDATA[When streaming first came onto the scene, it seemingly came with a promise: the movies and TV that you love, without ads, for a much lower price than cable. Less than 20 years down the line, it feels like that promise has been broken. Streaming is more expensive than ever, and prices just keep going [&#8230;]]]></summary>
			
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						<p>When streaming first came onto the scene, it seemingly came with a promise: the <a href="https://www.vox.com/movies" data-source="encore">movies</a> and TV that you love, without ads, for a much lower price than cable.</p>

<p>Less than 20 years down the line, it feels like that promise has been broken. Streaming is more expensive than ever, and prices just keep going up. Password sharing has been cracked down on, forcing more of us to pay to stream. The content we love is more-often-than-not fragmented across many different streaming services. And in the backdrop of all that, advertising is back with a vengeance, thanks to the rise of the cheaper ad-supported subscription tiers.</p>

<p>As a consumer, this feels infuriating. But we&rsquo;re not entirely at the whim of these companies.&nbsp;</p>

<p>So why is all this happening? And what can we do to not go broke while still enjoying our favorite shows?</p>

<p>Check out <a href="https://www.youtube.com/watch?v=ObL2xm5NrCk">Vox Video&rsquo;s latest</a> to find out.</p>

<p><em>You can find this video and all of&nbsp;</em><a href="https://www.youtube.com/channel/UCLXo7UDZvByw2ixzpQCufnA"><em>Vox&rsquo;s videos on YouTube</em></a><em>.&nbsp;</em></p>
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									</content>
			
					</entry>
			<entry>
			
			<author>
				<name>Edward Vega</name>
			</author>
			
			<title type="html"><![CDATA[The evolution of the movie backdrop]]></title>
			<link rel="alternate" type="text/html" href="https://www.vox.com/videos/2024/2/14/24072901/ai-matte-paintings-movies" />
			<id>https://www.vox.com/videos/2024/2/14/24072901/ai-matte-paintings-movies</id>
			<updated>2024-04-30T17:41:56-04:00</updated>
			<published>2024-02-14T11:35:00-05:00</published>
			<category scheme="https://www.vox.com" term="Artificial Intelligence" /><category scheme="https://www.vox.com" term="Culture" /><category scheme="https://www.vox.com" term="Innovation" /><category scheme="https://www.vox.com" term="Movies" /><category scheme="https://www.vox.com" term="Technology" /><category scheme="https://www.vox.com" term="Video" />
							<summary type="html"><![CDATA[When I look at movies from the &#8217;20s to the &#8217;90s, I&#8217;m blown away by the worlds that filmmakers were able to create with their visuals. From Mary Poppins to Ben-Hur to Star Wars, they truly made things that people had never seen before &#8212; all with little to no help from computers. How did [&#8230;]]]></summary>
			
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						<p>When I look at movies from the &rsquo;20s to the &rsquo;90s, I&rsquo;m blown away by the worlds that filmmakers were able to create with their visuals. From <em>Mary Poppins</em> to <em>Ben-Hur</em> to <em><a href="https://www.vox.com/star-wars" data-source="encore">Star Wars</a></em>, they truly made things that people had never seen before &mdash; all with little to no help from computers.</p>

<p>How did they pull off such striking and novel visuals? Well, often, it was just with a paintbrush and some glass.&nbsp;</p>

<p>With a technique called matte painting, skilled artists would paint a scene and black out a portion of the frame for live-action photography. The actors would be filmed on footage that blacked out the painted backdrop, and then filmmakers would combine the two exposures to make one seamless scene.&nbsp;</p>

<p>This, of course, all changed once computers entered the industry. By the late 1990s, matte paintings were almost entirely digital. Just a few decades later, now they&rsquo;re almost all made in 3D.</p>

<p>With the development of AI, a new evolution might be on the horizon. Tune in to Vox&rsquo;s latest to find out how AI might soon change the matte painting industry &mdash;&nbsp;again.&nbsp;</p>

<p>You can find this video and all of&nbsp;<a href="https://www.youtube.com/channel/UCLXo7UDZvByw2ixzpQCufnA">Vox&rsquo;s videos on YouTube</a>.</p>

<p><em>This video is sponsored by Microsoft Copilot for Microsoft 365. Microsoft has no editorial influence on our videos, but their support makes videos like these possible.</em></p>
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									</content>
			
					</entry>
			<entry>
			
			<author>
				<name>Edward Vega</name>
			</author>
			
			<title type="html"><![CDATA[What all Christmas movies have in common]]></title>
			<link rel="alternate" type="text/html" href="https://www.vox.com/videos/24011215/christmas-movie-music-explained" />
			<id>https://www.vox.com/videos/24011215/christmas-movie-music-explained</id>
			<updated>2024-04-30T17:44:11-04:00</updated>
			<published>2023-12-21T14:30:00-05:00</published>
			<category scheme="https://www.vox.com" term="Culture" /><category scheme="https://www.vox.com" term="Movies" /><category scheme="https://www.vox.com" term="Music" /><category scheme="https://www.vox.com" term="Video" />
							<summary type="html"><![CDATA[&#8217;Tis the season for sitting in front of the cozy glow of a Christmas movie. Don&#8217;t you just love the snow, the twinkling tree lights, and, of course, the charming sounds of festive music? But not all Yuletide melodies are created equal. In a 2015 analysis, FiveThirtyEight found that nine out of the top 10 [&#8230;]]]></summary>
			
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						<p>&rsquo;Tis the season for sitting in front of the cozy glow of a Christmas movie. Don&rsquo;t you just love the snow, the twinkling tree lights, and, of course, the charming sounds of festive music?</p>

<p>But not all Yuletide melodies are created equal.</p>

<p>In a 2015 analysis, FiveThirtyEight <a href="https://fivethirtyeight.com/features/the-most-covered-christmas-songs-ever/">found that nine out of the top 10 most featured Christmas songs on movie soundtracks were in the public domain</a>. In other words, Christmas <a href="https://www.vox.com/movies" data-source="encore">movies</a> are full of the classic songs we know and love &mdash; that also happen to be free from copyright and expensive licensing fees.&nbsp;</p>

<p>The reason why<em> </em>public domain Christmas songs are so popular may be obvious: Lower-budget films, like the ones our moms have grown to love from the Hallmark channel, can&rsquo;t always afford to pay for newer, popular songs. But older public domain Christmas songs also hold a unique charm. Their repeated presence over the years has woven them into the very fabric of the holiday season, creating a sense of shared joy and nostalgia.</p>

<p>And composers like <a href="https://www.imdb.com/name/nm2035423/">Russ Howard III</a>, who we interviewed for this video, know this. He explains that musicians will often use public domain Christmas songs as a starting point for creating original compositions. Taking cues from classics like &ldquo;Deck the Halls,&rdquo; they craft new pieces that fit seamlessly into the emotional beats of a scene, while still having a festive flair.</p>

<p>For a closer look at the artistry behind your favorite holiday movie&rsquo;s tunes, check out Vox Videos&rsquo; latest.</p>
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			<author>
				<name>Edward Vega</name>
			</author>
			
			<title type="html"><![CDATA[How The Conjuring became the Marvel of horror]]></title>
			<link rel="alternate" type="text/html" href="https://www.vox.com/videos/2023/10/31/23940573/conjuring-horror-movies-cinematic-universe" />
			<id>https://www.vox.com/videos/2023/10/31/23940573/conjuring-horror-movies-cinematic-universe</id>
			<updated>2023-10-31T14:50:34-04:00</updated>
			<published>2023-10-31T14:50:32-04:00</published>
			<category scheme="https://www.vox.com" term="Culture" /><category scheme="https://www.vox.com" term="Movies" /><category scheme="https://www.vox.com" term="Video" />
							<summary type="html"><![CDATA[There are franchises, and then there are shared universes. Movies like Halloween, Scream, and The Exorcist are all successful horror franchises. For the most part, they follow one continuous story. Their sequels, re-quels, and reboots all tend to center around the same villain we&#8217;ve known since the beginning. But The Conjuring is different. Every new [&#8230;]]]></summary>
			
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						<p>There are franchises, and then there are shared universes.</p>

<p>Movies like <em>Halloween</em>, <em>Scream</em>, and <em>The Exorcist</em> are all successful horror franchises. For the most part, they follow one continuous story. Their sequels, re-quels, and reboots all tend to center around the same villain we&rsquo;ve known since the beginning.</p>

<p>But <em>The Conjuring</em> is different. Every new film pulls on threads from presumed real-life hauntings, creating a wider universe &mdash; much like the Marvel Cinematic universe. Except instead of building out its roster of heroes, <em>The Conjuring</em> builds out a roster of villains.<em>&nbsp;</em></p>
<img src="https://platform.vox.com/wp-content/uploads/sites/2/chorus/uploads/chorus_asset/file/25047906/GettyImages_1081467120.jpg?quality=90&#038;strip=all&#038;crop=0,0,100,100" alt="" title="" data-has-syndication-rights="1" data-caption="Lorraine and Ed Warren. | Getty Images" data-portal-copyright="Getty Images" />
<p><em>The Conjuring</em>&rsquo;s universe is based on the case files of two of the most famous paranormal investigators of all time: <a href="https://www.vox.com/culture/23939024/ed-lorraine-warren-cases-hoax-real-conjuring-amityville">Ed and Lorraine Warren</a>.&nbsp;Whether or not their stories were 100 percent true is debatable, but one thing was clear: They make for great entertainment.</p>

<p>Their case files have been used as the basis for horror films since the &rsquo;70s, but they really gained traction in 2013 with <em>The Conjuring</em>.</p>
<img src="https://platform.vox.com/wp-content/uploads/sites/2/chorus/uploads/chorus_asset/file/25047910/THE_CONJURING.jpg?quality=90&#038;strip=all&#038;crop=0,0,100,100" alt="Movie poster for The Conjuring that shows a two-story house in the distance and a skeletal tree with a noose hanging from it in the foreground." title="Movie poster for The Conjuring that shows a two-story house in the distance and a skeletal tree with a noose hanging from it in the foreground." data-has-syndication-rights="1" data-caption="&lt;em&gt;The Conjuring&lt;/em&gt; movie poster. | Warner Bros." data-portal-copyright="Warner Bros." />
<p>In the 10 years since, <em>The Conjuring</em> has become the highest-grossing horror franchise of all time.</p>
<img src="https://platform.vox.com/wp-content/uploads/sites/2/chorus/uploads/chorus_asset/file/25047916/GRAPH.png?quality=90&#038;strip=all&#038;crop=0,0,100,100" alt="A chart showing the money made by horror movies, with The Conjuring line being tallest at $2.13 billion." title="A chart showing the money made by horror movies, with The Conjuring line being tallest at $2.13 billion." data-has-syndication-rights="1" data-caption="Highest-grossing horror franchises. | Edward Vega with data from Collider" data-portal-copyright="Edward Vega with data from Collider" />
<p>You can find this video and the entire library of&nbsp;<a href="https://www.youtube.com/channel/UCLXo7UDZvByw2ixzpQCufnA"><strong>Vox&rsquo;s videos on YouTube</strong></a>.</p>
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