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Android One Moves Beyond Asia, Arrives in Turkey

by Mark Bergen

Android One, Google’s initiative to market cheap phones in emerging markets, which launched in India in September, added its seventh country and first outside Asia. It’s now in Turkey. The devices, produced by local manufacturer General Mobile, start at around $260. Turkey’s high electronics pricing (a new iPhone goes for over a grand) foiled Google’s plans to keep the smartphones close to $100. The nation is a big market, but a risky one: Last month, Turkey briefly banned YouTube, along with Twitter, for failing to remove content.

This article originally appeared on Recode.net.

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