Twitter has spent a lot of time talking up Periscope, the livestreaming app it bought back in January. Now it wants you to know that people are actually using the product, or at least taking the time to download the app and check it out.
Periscope Has 10 Million Users (Kinda)
Nearly two million people are using the app every day.
Asa Mathat for Re/code
More than 10 million people have created Periscope accounts since the product launched at the end of March, and nearly two million people use the app every day. It’s the first time since Twitter’s Q1 earnings call in April that we’ve seen any real user metrics for the app; on that call, former CEO Dick Costolo said that Periscope added more than a million users in its first 10 days.
What’s important to note here is that these 10 million users are not necessarily “active” users like the ones Twitter and Facebook report. So while 10 million people have created accounts, this number isn’t the same as how many people open the app every month. (It did share “daily active users,” though.) For now, Periscope is sticking to total accounts created and how much time people are spending watching streams every day, a metric the company believes better explains how it’s growing. Right now, people are watching 40 years-worth of live video every day.
“Success for broadcasters means more time watched on their broadcasts,” CEO Kayvon Beykpour explained in a blog post. “Success for the audience means more high-quality broadcasts in their feeds that they want to watch and participate in.”
This article originally appeared on Recode.net.
