Amazon’s acquisition of Whole Foods is its biggest buy yet. It’s also a deal that would never have been possible when Amazon went public 20 years ago. At the time, Amazon was worth $505 million, whereas high-end supermarket Whole Foods was valued at $824 million, according to data from FactSet.
Amazon used to be worth about half of Whole Foods
Now look at it.
The two companies’ market capitalization remained somewhat comparable through Amazon’s first decade as a public company. Then, in 2009, Amazon’s value began to take off as the online retailer gobbled up market share from traditional brick and mortar retailers. These days, Whole Foods, with a market cap of $13.4 billion, looks like a bargain compared to Amazon, worth $475 billion.
Already today, Amazon’s market cap has increased $15 billion — it closed yesterday at $460 billion and is currently $475 billion — meaning it’s already paid for the $13.7 billion acquisition of Whole Foods.
This article originally appeared on Recode.net.















