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Twitter COO Anthony Noto is considering leaving to become SoFi’s new CEO

Noto is one of Twitter’s most important executives.

by Kurt Wagner
Anthony Noto onstage at the Code Conference
Anthony Noto onstage at the Code Conference
Asa Mathat

Anthony Noto, Twitter’s COO and the most important full-time executive at the company, is considering leaving.

Noto, who joined Twitter as CFO in 2014 and moved to COO in late 2016, is considering the open CEO role at finance startup SoFi, according to multiple sources. The Wall Street Journal first reported the news.

Both Twitter and SoFi have declined to comment, but no one is denying the story. SoFi’s previous CEO, Mike Cagney, was ousted last fall amid sexual harassment allegations.

Noto may end up staying at Twitter, but just the fact that he is thinking about leaving will unsettle Twitter employees and investors. Noto has been the architect for Twitter’s big strategy push into live video programming, like its deal with the NFL in 2016 to stream “Thursday Night Football” games.

Those who know Noto, a former Goldman banker, believe that he’s long wanted to be a CEO. With Twitter CEO Jack Dorsey still running Square, his other company, part-time, Noto has been the most senior day-to-day operator at the company and at times a de-facto CEO. Running SoFi would be his first fulltime CEO job.

Twitter has an executive leadership retreat next week in New York City, according to multiple sources. It’s safe to say this will be a topic on everybody’s mind.

Wall Street has been more enthusiastic about Twitter recently. The stock is up over 40 percent in the last 12 months.

This article originally appeared on Recode.net.

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