Recode Executive Editor Kara Swisher and Senior Commerce Editor Jason Del Rey sat down with Rent the Runway’s Jennifer Hyman at Code Commerce. The three discussed Runway’s shift from being a way for women to rent outfits for special occasions to being a subscription business for professional women to expand their wardrobes. Now her rental logistics service is sought after by major clothing brands.
Watch Rent the Runway CEO Jennifer Hyman: The clothing subscription business is growing
“We want you to buy less stuff.”


You can watch the entire interview here:
This article originally appeared on Recode.net.











