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Media Archive

Archives for October 2015

Technology
Old Media Says New Media’s Video Numbers Are BogusOld Media Says New Media’s Video Numbers Are Bogus
Technology

Sometimes a billion isn’t a billion (say the TV guys, who hope that’s true).

By Peter Kafka
Technology
Google Brings Podcasting to Play Music, Swinging at Apple’s DominanceGoogle Brings Podcasting to Play Music, Swinging at Apple’s Dominance
Technology

Team Adnan, meet team Android.

By Mark Bergen
Technology
BuzzFeed and Vox Media Threaten to Bail on SXSW Unless Canceled Panels Are ReinstatedBuzzFeed and Vox Media Threaten to Bail on SXSW Unless Canceled Panels Are Reinstated
Technology
Snapchat’s New Money-Maker: Discover Channels for AdvertisersSnapchat’s New Money-Maker: Discover Channels for Advertisers
Technology

Snapchat is testing a new ad type.

By Kurt Wagner
Technology
Theranos CEO Elizabeth Holmes’s Five Best Cover Story Appearances, RankedTheranos CEO Elizabeth Holmes’s Five Best Cover Story Appearances, Ranked
Technology

Magazines really like to write about billionaires!

By Noah Kulwin
Technology
Apple TV Is a Radical Rethinking of Your Relationship With Your Hardware and GamesApple TV Is a Radical Rethinking of Your Relationship With Your Hardware and Games
Technology

Users will become test pilots for a series of technologies that could provide a new paradigm for distributing and managing storage on computers.

By Dave Tach
Technology
For BuzzFeed, Five Billion Views Are Worth More Than 18 Billion ImpressionsFor BuzzFeed, Five Billion Views Are Worth More Than 18 Billion Impressions
Technology

A quick explainer from CEO Jonah Peretti.

By Peter Kafka
Technology
‘Apps Are the Future of TV’? Not So Fast!‘Apps Are the Future of TV’? Not So Fast!
Technology

For one thing, the most popular content on leading apps most often comes from traditional television networks.

By Arthur Greenwald
Technology
Wevr Thinks You’ll Spend Hours in Virtual RealityWevr Thinks You’ll Spend Hours in Virtual Reality
Technology

In VR, “time sort of collapses. It’s pretty powerful.”

By Eric Johnson
Technology
Yahoo Livestream of NFL Game Nets 15 Million Viewers -- But Most of Them Didn’t Count by TV MetricsYahoo Livestream of NFL Game Nets 15 Million Viewers -- But Most of Them Didn’t Count by TV Metrics
Technology

It’s very likely most of those viewers were exposed to the stream via Yahoo’s homepage.

By Edmund Lee
Technology
Re/wind: Tech’s Solid Earnings Week, From Bad to Worse at Yahoo and MoreRe/wind: Tech’s Solid Earnings Week, From Bad to Worse at Yahoo and More
Technology

Microsoft, Amazon and Google earnings all beat Wall Street expectations.

By Noah Kulwin
Technology
Thud Went the Steve Jobs Biopic That Wasn’tThud Went the Steve Jobs Biopic That Wasn’t
Technology

Universal thought “Steve Jobs” would be a hit. Audiences thought different.

By Dawn Chmielewski
Technology
Augmented Reality Startup Magic Leap Talks to Alibaba About a Big Funding RoundAugmented Reality Startup Magic Leap Talks to Alibaba About a Big Funding Round
Technology

Why does a Chinese e-commerce giant want a piece of a “cinematic reality” company?

By Peter Kafka
Technology
Here’s How Yahoo Guaranteed You’d Watch Today’s NFL GameHere’s How Yahoo Guaranteed You’d Watch Today’s NFL Game
Technology

Hint: Rhymes with “autoplay.”

By Peter Kafka
Technology
Martha Nelson Now Heads All Media for Yahoo, Including VideoMartha Nelson Now Heads All Media for Yahoo, Including Video
Technology

The old-media vet is now in charge of Yahoo’s new-media efforts, even as outfits like BuzzFeed run circles around the company.

By Kara Swisher