Peter Kafka

The TV programmer takes its cash, adds sites run and backed by Ken, Ben and Izzie Lerer and makes a new company.

$8 a month for Amazon Prime members, $4 a month for an Echo-only version.

Remember Twitter+Niche? This is like that.

369,000 people tuned in on Sunday.

66.5 million viewers.

“It’s a very effective way of communication.”

This one could be another record-breaker.

Which doesn’t really mean anything, but there you go.

It’s the newest company from Babble co-founder Alisa Volkman.

Which leaves Salesforce, for now.