Skip to main content

The context you need, when you need it

When news breaks, you need to understand what actually matters — and what to do about it. At Vox, our mission to help you make sense of the world has never been more vital. But we can’t do it on our own.

We rely on readers like you to fund our journalism. Will you support our work and become a Vox Member today?

Join now

Taylor Swift will appear as a key advisor on The Voice

Taylor Swift during the Red Tour
Taylor Swift during the Red Tour
Taylor Swift during the Red Tour
Getty

Pop princess Taylor Swift will descend from her royal throne this fall to help weaklings try and become C-list pop stars on NBC’s reality singing show The Voice.

In August, the show announced that Swift would join the show as a “guest advisor,” just like Coldplay’s Chris Martin did last season. But now, Swift’s role has grown.

She will now be a “key advisor” on the show, meaning that she will appear on more than one episode and probably not do a lot. In theory, she will advise contestants on stage presence, vocal technique, and picking the right songs for their vocal ranges. Swift might have chosen to appear on the show because her songs are a contestant favorite. In 2013, she made a surprise appearance on the show before contestant Michelle Chamuel performed “I Knew You Were Trouble.”

This is, obviously, a great publicity move. Taylor will appear on The Voice on October 27 (the same day her new album 1989 drops), October 28, and November 3. Other advisors for this season include Stevie Nicks, Gavin Rossdale, Alicia Keys. But do any of them have a pop album destined for No. 1 in the works? No? I didn’t think so.

See More:

More in Culture

Culture
The diabolical, millennial obsession with chicken Caesar wrapsThe diabolical, millennial obsession with chicken Caesar wraps
Culture

Can a CCW and a Diet Coke really heal millennial ennui?

By Alex Abad-Santos
The Highlight
What do we lose when we erase ugliness?What do we lose when we erase ugliness?
The Highlight

Beyond the beauty binary.

By Constance Grady
Today, Explained newsletter
Live Nation lost in court. Here’s what it means for concerts.Live Nation lost in court. Here’s what it means for concerts.
Today, Explained newsletter

The case could, over time, chip away at Live Nation’s dominance in the live music market.

By Caitlin Dewey
Good Medicine
The alcohol crisis quietly hitting high-stress, “high-status” workersThe alcohol crisis quietly hitting high-stress, “high-status” workers
Good Medicine

What The Pitt can teach us about addiction.

By Dylan Scott
Advice
What trainers actually think about the 12-3-30 workoutWhat trainers actually think about the 12-3-30 workout
Advice

Have we finally unlocked exercise’s biggest secret? Or is this yet another lie perpetrated Big Treadmill?

By Alex Abad-Santos
Technology
The case for AI realismThe case for AI realism
Technology

AI isn’t going to be the end of the world — no matter what this documentary sometimes argues.

By Shayna Korol