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Apple Archive

Archives for November 2016

Technology
Wired magazine’s creative director is joining AppleWired magazine’s creative director is joining Apple
Technology

Billy Sorrentino will go to work on Apple’s design team.

By Peter Kafka
Technology
Watch the latest drone video of Apple’s new $5 billion Cupertino campusWatch the latest drone video of Apple’s new $5 billion Cupertino campus
Technology

“It’s a little like a spaceship has landed,” said Steve Jobs.

By April Glaser
Technology
Donald Trump told Tim Cook that Apple is going to ‘build a big plant’ in the U.S.Donald Trump told Tim Cook that Apple is going to ‘build a big plant’ in the U.S.
Technology

“I think you’re going to do it.”

By Peter Kafka
Technology
Apple got a patent for an iPhone that is meant to bendApple got a patent for an iPhone that is meant to bend
Technology

This iPhone is supposed to bend.

By Ina Fried
Technology
Apple’s executive ranks are still overwhelmingly white and maleApple’s executive ranks are still overwhelmingly white and male
Technology

Change is slow going at Apple, according to new data filed with the U.S. government.

By Ina Fried
Technology
Apple doesn’t need to make routers. What it needs is a new way to stand out.Apple doesn’t need to make routers. What it needs is a new way to stand out.
Technology

The shift to the cloud has hurt Apple’s “stickiness.”

By Ina Fried
Technology
Yes, Apple is limiting some iPhone 7 download speeds. But you probably won’t notice.Yes, Apple is limiting some iPhone 7 download speeds. But you probably won’t notice.
Technology

This isn’t another Antennagate.

By Ina Fried
Technology
Watch Stephen Colbert destroy Apple over its $300 coffee-table bookWatch Stephen Colbert destroy Apple over its $300 coffee-table book
Technology

And the video won’t cost you a penny.

By Ina Fried
Technology
With Apple now selling used iPhones, the new phone market may have peakedWith Apple now selling used iPhones, the new phone market may have peaked
Technology

Today, buying a smartphone is a lot like buying a car.

By Tom Mainelli
Technology
Mossberg: The new MacBook Pro is a fast, slim tweenerMossberg: The new MacBook Pro is a fast, slim tweener
Technology

But the battery’s iffy, the Touch Bar is just okay — and you’ll need dongles.

By Walt Mossberg
Technology
Should you ignore the Trump dump of tech stocks? Yes.Should you ignore the Trump dump of tech stocks? Yes.
Technology

Apple, Google, Facebook, Netflix and Amazon all suffered this week, but some think that’s short-sighted.

By Kara Swisher
Technology
Candidate Donald Trump had tough words for Apple. What will President Trump do?Candidate Donald Trump had tough words for Apple. What will President Trump do?
Technology

Apple’s best hope has to be that a lot of what Trump said was campaign rhetoric.

By Ina Fried
Technology
The backlash against Apple’s new MacBook Pro from its core user base is unprecedentedThe backlash against Apple’s new MacBook Pro from its core user base is unprecedented
Technology

Apple’s challenge now is pleasing the much larger mainstream Mac user base without alienating the power users.

By Jan Dawson
Technology
Steve Ballmer says Apple’s iPhone succeeded because of carrier subsidies. He’s wrong.Steve Ballmer says Apple’s iPhone succeeded because of carrier subsidies. He’s wrong.
Technology

The iPhone wasn’t the first phone to be subsidized. It was one of the first ones not to be.

By Ina Fried
Technology
Apple is bringing in NBCUniversal to sell ads in Apple NewsApple is bringing in NBCUniversal to sell ads in Apple News
Technology

It’s an exclusive deal, but publishers can still sell their own.

By Peter Kafka