
Cheryl Wischhover
Former Reporter
Latest articles by Cheryl Wischhover


Billionaire biohackers and at least one Real Housewife also love the Oura ring.


Nadya Okamoto’s new book, Period Power, encourages advocacy for a very normal bodily function.


Why this commonly used trope is judgmental and minimizing to women.


“You look great for your age” is very much a backhanded compliment.


YouTube gossip channels are so popular that they’re becoming influencers themselves.


It’s a perfect case study in how companies use slippery marketing to sell supplements.


A company tried to place ads for its “Momwasher” product in several cities and failed.


The beauty business is so lucrative that Spotify and SodaStream want a piece of it too.


Grombre provides a supportive community for women who ditch their hair dye.


The new name, “WW,” could just be savvy marketing rather than meaningful change.