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Mark Bergen

Mark Bergen

Senior Editor, Search & Online Advertising

    Latest articles by Mark Bergen

    Technology
    Three critical questions Google needs to answer after its big I/O conferenceThree critical questions Google needs to answer after its big I/O conference
    Technology

    Distribution, distribution, distribution.

    By Mark Bergen
    Apple CEO Tim Cook talks about his plan to open Apple stores and sell used iPhones in India
    Technology

    Watch his TV interview in Android country.

    By Mark Bergen
    Technology
    Google loves the mobile web so much it put the Chrome team under its search bossGoogle loves the mobile web so much it put the Chrome team under its search boss
    Technology

    Let Google count the ways.

    By Mark Bergen
    Technology
    Google really, really wants you to know that we’re living in the ‘early days’Google really, really wants you to know that we’re living in the ‘early days’
    Technology

    The unofficial motto of Google I/O.

    By Mark Bergen
    Technology
    Google hints at a non-ad business model for its AI assistantGoogle hints at a non-ad business model for its AI assistant
    Technology

    Could the Google Assistant find a home in non-Google devices?

    By Mark Bergen
    Google is opening a startup incubator. But what type of Googlers will sign up?
    Technology

    Look out for ad tech and AI.

    By Mark Bergen
    Technology
    Google wants to prove its app business is just as good as Apple’sGoogle wants to prove its app business is just as good as Apple’s
    Technology

    To compete, Android needs happy developers.

    By Mark Bergen
    Technology
    Google’s Jump virtual reality platform is adding cameras from Hollywood and ChinaGoogle’s Jump virtual reality platform is adding cameras from Hollywood and China
    Technology

    IMAX and Chinese camera maker Yi Technology join GoPro.

    By Mark Bergen
    Technology
    Google just showed off an impressive, AI-filled vision of the future — now it needs to shipGoogle just showed off an impressive, AI-filled vision of the future — now it needs to ship
    Technology

    One way Google is like Apple, and one way it isn’t.

    By Mark Bergen
    Technology
    Google says it’s just as big in the red-hot app ad market as FacebookGoogle says it’s just as big in the red-hot app ad market as Facebook
    Technology

    And Google is bringing its mobile ad tool to iOS.

    By Mark Bergen

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