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Mark Bergen

Mark Bergen

Senior Editor, Search & Online Advertising

    Latest articles by Mark Bergen

    Technology
    Google’s Media Business, Play, Aims to Be Another Hit After SearchGoogle’s Media Business, Play, Aims to Be Another Hit After Search
    Technology

    What the boomerang exec says about Google’s ambitions with Play.

    By Mark Bergen
    Technology
    ‘Ein Trink Mit’ the United Nations Virtual Reality Evangelist‘Ein Trink Mit’ the United Nations Virtual Reality Evangelist
    Technology

    DLD brings out a different side of tech.

    By Mark Bergen
    Technology
    Google’s Best Bet for More Moonshot Money? The Boring Old Enterprise.Google’s Best Bet for More Moonshot Money? The Boring Old Enterprise.
    Technology

    What’s after search? A look to the cloud.

    By Mark Bergen
    Technology
    Google Business Chief: I Wake Up and ‘Worry About Competition’Google Business Chief: I Wake Up and ‘Worry About Competition’
    Technology

    We may have 90 percent market share, but we have lots of competition.

    By Mark Bergen
    Technology
    EU Antitrust Chief Suggests Big Data Could Be Next Target in CrosshairsEU Antitrust Chief Suggests Big Data Could Be Next Target in Crosshairs
    Technology

    Is big data next after Google?

    By Mark Bergen
    Technology
    Jawbone Gets $165 Million in Complex Down Round, as Sameer Samat Heads Back to GoogleJawbone Gets $165 Million in Complex Down Round, as Sameer Samat Heads Back to Google
    Technology

    Down is the new Up.

    By Kara Swisher and Mark Bergen
    Technology
    Obama’s $4 Billion Plan for Self-Driving Cars Will Make Google Very HappyObama’s $4 Billion Plan for Self-Driving Cars Will Make Google Very Happy
    Technology

    The Obama administration sees a future without a driver behind the wheel.

    By Mark Bergen
    Technology
    Google X Has a New Logo and New Plan to Turn Moonshots Into Actual BusinessesGoogle X Has a New Logo and New Plan to Turn Moonshots Into Actual Businesses
    Technology

    The experimental lab wants to be Alphabet’s incubator.

    By Mark Bergen
    Technology
    Google Taps Former White House Economist as Head of Global PolicyGoogle Taps Former White House Economist as Head of Global Policy
    Technology

    Another former Obama administration vet moves to tech.

    By Dawn Chmielewski and Mark Bergen
    Technology
    In First Public Comments, Self-Driving Car CEO Urges Automakers to Buy Into Google’s Driverless VisionIn First Public Comments, Self-Driving Car CEO Urges Automakers to Buy Into Google’s Driverless Vision
    Technology

    Is it Google’s way or the highway?

    By Mark Bergen

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