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Mark Bergen

Mark Bergen

Senior Editor, Search & Online Advertising

    Latest articles by Mark Bergen

    Technology
    Lyft and Didi Kuaidi Add Two Regional Partners to Global Alliance Against UberLyft and Didi Kuaidi Add Two Regional Partners to Global Alliance Against Uber
    Technology

    The anti-Uber force is now four strong.

    By Mark Bergen
    Technology
    Google Brings App Streaming to Ads, Letting You Toy With an App Before DownloadingGoogle Brings App Streaming to Ads, Letting You Toy With an App Before Downloading
    Technology

    Another step for Google toward a world after apps.

    By Mark Bergen
    Technology
    After Gates, Google Splurges on Green With Largest Renewable Energy Buy for Server FarmsAfter Gates, Google Splurges on Green With Largest Renewable Energy Buy for Server Farms
    Technology

    The biggest clean energy purchase from a non-utility company, says Google.

    By Mark Bergen
    Technology
    Google: No, We’re Not Snooping on Students With Our Chromebooks, AppsGoogle: No, We’re Not Snooping on Students With Our Chromebooks, Apps
    Technology

    Search giant pushes back against EFF allegations.

    By Mark Bergen
    Technology
    Google Is Folding All of Songza Into Play Music. But Songza Is Okay With That!Google Is Folding All of Songza Into Play Music. But Songza Is Okay With That!
    Technology

    There’s no crying in music streaming! The acquisition was #ConsciousCoupling.

    By Mark Bergen
    Technology
    Uber Snags Another Google Mapping Executive to Lead the Product TeamUber Snags Another Google Mapping Executive to Lead the Product Team
    Technology

    Manik Gupta, the lead product manager for Google Maps, now works for Uber.

    By Mark Bergen
    Technology
    Forget China -- Google Has to Fight Off Alibaba on Mobile in IndiaForget China -- Google Has to Fight Off Alibaba on Mobile in India
    Technology

    New data shows Alibaba’s UC browser is beating Google’s in its key growth market.

    By Mark Bergen
    Technology
    FAA Permit for Drone Flight School May Help Amazon, Google Speed Up Delivery PlansFAA Permit for Drone Flight School May Help Amazon, Google Speed Up Delivery Plans
    Technology

    Why Kansas State’s polytechnic campus matters for Amazon and Google.

    By Mark Bergen
    Technology
    Meet Access, the Google Unit That’s Taking On Comcast and the Rest of the Cable BizMeet Access, the Google Unit That’s Taking On Comcast and the Rest of the Cable Biz
    Technology

    The hodgepodge empire of one of Larry Page’s favorite entrepreneur-execs.

    By Mark Bergen
    Technology
    Kobe Bryant Takes NBA Retirement News to Twitter, Not TV. Chris Sacca Is Pumped.Kobe Bryant Takes NBA Retirement News to Twitter, Not TV. Chris Sacca Is Pumped.
    Technology

    Social media and Derek Jeter’s site over ESPN.

    By Mark Bergen

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