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Mark Bergen

Mark Bergen

Senior Editor, Search & Online Advertising

    Latest articles by Mark Bergen

    Technology
    Adele Didn’t Need Streaming Services to Break the Charts, but Everyone Else Probably WillAdele Didn’t Need Streaming Services to Break the Charts, but Everyone Else Probably Will
    Technology
    Gates, Zuckerberg, Bezos and Other Tech Billionaires Band Together for Clean Energy FundGates, Zuckerberg, Bezos and Other Tech Billionaires Band Together for Clean Energy Fund
    Technology

    The Microsoft founder and philanthropist will reportedly make his biggest move yet toward “zero-carbon energy.”

    By Mark Bergen
    Technology
    Mercedes-Benz Wants to Beat Google, Uber to Our Driverless FutureMercedes-Benz Wants to Beat Google, Uber to Our Driverless Future
    Technology

    The future of transit may be services over product; Mercedes is betting on both.

    By Mark Bergen
    Technology
    Google Has Scrubbed Nearly Half Its ‘Right to Be Forgotten’ Requests -- Mostly From FacebookGoogle Has Scrubbed Nearly Half Its ‘Right to Be Forgotten’ Requests -- Mostly From Facebook
    Technology

    Private requests are likely to be met, but requests from public officials be damned.

    By Mark Bergen
    Technology
    Google’s Answer to Facebook Instant Articles Gets (Tentative) Launch Date, Ad PartnersGoogle’s Answer to Facebook Instant Articles Gets (Tentative) Launch Date, Ad Partners
    Technology

    A gradual launch for fast websites.

    By Mark Bergen
    Technology
    Google Says Local Search Result That Buried Rivals Yelp, TripAdvisor Is Just a Bug (Updated)Google Says Local Search Result That Buried Rivals Yelp, TripAdvisor Is Just a Bug (Updated)
    Technology

    That move that looks like we’re killing rivals? A glitch!

    By Mark Bergen
    Technology
    Google Will Help You Shop on Black Friday (And Help Advertisers See Where You Went)Google Will Help You Shop on Black Friday (And Help Advertisers See Where You Went)
    Technology

    Black Friday brings on the war between Google and Facebook for mobile ad cash.

    By Mark Bergen
    Technology
    Everything You Need to Know About Nest, Google’s Big Bet on the Smart HomeEverything You Need to Know About Nest, Google’s Big Bet on the Smart Home
    Technology

    Almost two years after Google’s biggest acquisition ever, Nest is still laying the groundwork to become the smart home platform.

    By Mark Bergen
    Technology
    ‘Go’ Is the Game Machines Can’t Beat. Google’s Artificial Intelligence Whiz Hints That His Will.‘Go’ Is the Game Machines Can’t Beat. Google’s Artificial Intelligence Whiz Hints That His Will.
    Technology

    Can Google’s beat the game that no other machine has beat?

    By Mark Bergen
    Technology
    Here’s What Happened to Tesla’s Stock After Massive Model S Recall AnnouncementHere’s What Happened to Tesla’s Stock After Massive Model S Recall Announcement
    Technology

    A drop almost as fast as the acceleration in a Tesla.

    By Mark Bergen