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Mark Bergen

Mark Bergen

Senior Editor, Search & Online Advertising

    Latest articles by Mark Bergen

    Technology
    Here’s how Apple plans to protect privacy and still compete on AIHere’s how Apple plans to protect privacy and still compete on AI
    Technology

    The technique involves obscuring personal data but still getting the big picture.

    By Dawn Chmielewski and Mark Bergen
    Technology
    Microsoft’s big LinkedIn purchase puts the pressure on Google to respondMicrosoft’s big LinkedIn purchase puts the pressure on Google to respond
    Technology

    What the search company needs in its professional network.

    By Mark Bergen and Arik Hesseldahl
    Technology
    Apple is injecting iPhones with more AI to take on Google PhotosApple is injecting iPhones with more AI to take on Google Photos
    Technology

    It’ll be a test of its device-only approach.

    By Mark Bergen
    Google denies it is secretly helping Hillary Clinton with its search results
    Technology

    A plot straight from “House of Cards.”

    By Mark Bergen
    Google better get used to conspiracy theories about search results this election year
    Technology

    The company rebuts a claim that its search suggestions are overly kind to Hillary Clinton. Donald Trump says it would be “a disgrace” if true.

    By Mark Bergen and Dawn Chmielewski
    Google Chromecast topples Apple TV in sales and will keep its lead, says this report
    Technology

    Both have that sticky Amazon problem, though.

    By Mark Bergen
    Google backs Obama on the trade deal that some tech advocates hate
    Technology

    An endorsement of the TPP.

    By Mark Bergen
    Attention Facebook and Google: Apple is selling mobile app ads now, too
    Technology

    How the upcoming App Store ads will hit the internet giants.

    By Mark Bergen and Kurt Wagner
    Technology
    Google is offering app developers the same revenue-sharing terms Apple just announced — with one big advantageGoogle is offering app developers the same revenue-sharing terms Apple just announced — with one big advantage
    Technology

    Unlike Apple, the Play Store split would take effect immediately.

    By Mark Bergen
    Even under Alphabet, Google executives keep the same old tight control over shares
    Technology

    New name, same old stock.

    By Mark Bergen

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