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Mark Bergen

Mark Bergen

Senior Editor, Search & Online Advertising

    Latest articles by Mark Bergen

    Technology
    Economic Data Startup Premise Raises $50 Million, Adds Tesla, Solar City Board MemberEconomic Data Startup Premise Raises $50 Million, Adds Tesla, Solar City Board Member
    Technology

    A Google-y startup with a novel approach to big data.

    By Mark Bergen
    Technology
    Oyster, a Netflix for Books, Is Shutting Down. But Most of Its Team Is Heading to Google.Oyster, a Netflix for Books, Is Shutting Down. But Most of Its Team Is Heading to Google.
    Technology

    Next up: Going head to head with Amazon?

    By Peter Kafka and Mark Bergen
    Technology
    Ad Blockers Shoot to the Top of iPhone App Store Chart After Debut DayAd Blockers Shoot to the Top of iPhone App Store Chart After Debut Day
    Technology

    New ad-blocking apps come in at No. 1 and No. 4.

    By Mark Bergen
    Technology
    No More ‘Glassholes’ at Google. It’s Now Project Aura.No More ‘Glassholes’ at Google. It’s Now Project Aura.
    Technology

    A Glass by any other name.

    By Mark Bergen
    Technology
    Google Sues SEO Shop for Robocalling Businesses and Pretending to Be GoogleGoogle Sues SEO Shop for Robocalling Businesses and Pretending to Be Google
    Technology

    For once, Google is the plaintiff.

    By Mark Bergen
    Technology
    Google’s Medical Moonshots Take Aim at Mental HealthGoogle’s Medical Moonshots Take Aim at Mental Health
    Technology

    Another day, another big Alphabet hire.

    By Mark Bergen
    Technology
    Who Is Google’s Self-Driving Car CEO, and Where Is He Heading?Who Is Google’s Self-Driving Car CEO, and Where Is He Heading?
    Technology

    He’s an exec that speaks car and geek.

    By Mark Bergen
    Technology
    ‘Dancing Baby’ Copyright Ruling Hands Temporary Win to YouTube, Facebook‘Dancing Baby’ Copyright Ruling Hands Temporary Win to YouTube, Facebook
    Technology

    A Federal court ruling says Universal Music Group can’t be so trigger-happy with takedown requests.

    By Mark Bergen
    Technology
    Google Picks Former Hyundai CEO as Its Self-Driving Car CEOGoogle Picks Former Hyundai CEO as Its Self-Driving Car CEO
    Technology

    John Krafcik, a 25-year car industry vet, is Google’s first self-driving car CEO.

    By Mark Bergen
    Technology
    Is Health Care Google’s Next Big Business After Search? This Investment Bank Thinks So.Is Health Care Google’s Next Big Business After Search? This Investment Bank Thinks So.
    Technology

    In a research report, Cowen and Company say investors aren’t bullish enough on Google’s medical bets.

    By Mark Bergen